Industry playbook

Education marketing

Enrolment growth for institutions and online learning brands.

A person browsing on a smartphone in a busy city street

The playbook

What changes in education.

Students and parents research programmes carefully across many touchpoints. We drive enquiries with search and social, and nurture applicants through to enrolment.

What we run here

  • Search
  • Paid social
  • Content
  • Email

Challenges we solve

  • Seasonal enrolment windows
  • Long research journeys across devices
  • Tracking enquiries to enrolments

How we work

Four steps, then compounding.

  1. Discover

    Market, offer, unit economics and the target CPA — written down before anything is bought.

  2. Strategy

    Channel mix, creative territory and the tracking plan, costed per market.

  3. Launch

    Build, QA and go live in two weeks, with server-side events in place from day one.

  4. Scale

    Weekly optimisation against CPA, retention and net revenue — and we cut what does not work.

Grow your education business.

Send us the market, the offer and the target CPA. You get a written plan and a media forecast — no retainer conversation until you like the numbers.

Email
partnerships@everblazeltd.com
Web
everblazeltd.com
Markets
Global