Analytics & Attribution

Server-Side Tracking

Move tracking to a server container so conversions survive ad blockers and browser limits.

What’s included

  • Server-side tag manager setup
  • Meta, TikTok and Google APIs
  • Event deduplication
  • Consent mode integration

Why Everblaze

What you get with Server-Side Tracking

You can only optimise what you can measure. We rebuild tracking so ad platforms receive clean conversion data again, then join it into reporting that shows cost per acquisition and net revenue by channel and market.

Better data for the algorithms

Server-side events restore the conversion signal that browser privacy changes removed.

One version of the truth

Marketing and finance look at the same numbers, reconciled to your backend.

Privacy-aware by design

Consent mode and data minimisation are built in from the start.

Industries we serve

Built for your niche.

Same buying discipline, completely different creative, landing pages and compliance for each vertical.

How we work

Four steps, then compounding.

  1. Discover

    Market, offer, unit economics and the target CPA — written down before anything is bought.

  2. Strategy

    Channel mix, creative territory and the tracking plan, costed per market.

  3. Launch

    Build, QA and go live in two weeks, with server-side events in place from day one.

  4. Scale

    Weekly optimisation against CPA, retention and net revenue — and we cut what does not work.

FAQ

Frequently asked questions

Which platforms do you connect?

Google Ads, GA4, Meta Conversions API, TikTok Events API, X conversion tracking and most CRMs and e-commerce platforms.

Do we need to change our website code?

Usually only a tag manager container and a small server-side endpoint; we handle the setup and QA.

How much does Server-Side Tracking cost?

Pricing depends on your markets, scope and media budget. You get a written plan and a clear quote before any commitment — no retainer conversation until you like the numbers.

How do we get started?

Send us your website, target markets and goals. We reply with a written plan and media forecast, then launch within about two weeks of sign-off.

Ready to scale globally?

Send us the market, the offer and the target CPA. You get a written plan and a media forecast — no retainer conversation until you like the numbers.

Email
partnerships@everblazeltd.com
Web
everblazeltd.com
Markets
Global