Analytics & Attribution
Services
Analytics & Attribution
Server-side tracking, unified attribution and reporting across every channel and market.
You can only optimise what you can measure. We rebuild tracking so ad platforms receive clean conversion data again, then join it into reporting that shows cost per acquisition and net revenue by channel and market.
Server-Side Tracking
Move tracking to a server container so conversions survive ad blockers and browser limits.
- Server-side tag manager setup
- Meta, TikTok and Google APIs
- Event deduplication
Marketing Attribution
See which channels really create revenue, not just which one was clicked last.
- Attribution model design
- Offline and CRM conversion import
- Incrementality testing
Reporting Dashboards
Live dashboards showing spend, CPA, retention and net revenue by channel and market.
- KPI and metric definitions
- Looker Studio or BI dashboards
- Automated data pipelines
GA4 Setup & Audit
A clean GA4 property with the events, conversions and audiences your team actually uses.
- Event and conversion plan
- Ecommerce tracking
- Audience and funnel setup
Why Everblaze
What you get with Analytics & Attribution
Better data for the algorithms
Server-side events restore the conversion signal that browser privacy changes removed.
One version of the truth
Marketing and finance look at the same numbers, reconciled to your backend.
Privacy-aware by design
Consent mode and data minimisation are built in from the start.
Industries we serve
Built for your niche.
Same buying discipline, completely different creative, landing pages and compliance for each vertical.
How we work
Four steps, then compounding.
Discover
Market, offer, unit economics and the target CPA — written down before anything is bought.
Strategy
Channel mix, creative territory and the tracking plan, costed per market.
Launch
Build, QA and go live in two weeks, with server-side events in place from day one.
Scale
Weekly optimisation against CPA, retention and net revenue — and we cut what does not work.
More services
Explore more
Digital Marketing
One written plan that sets channels, budgets and targets per market before anything is bought.
Learn moreSearch Engine Optimization (SEO)
Technical, on-page and local search built to compound — the channel that keeps paying after the media stops.
Learn moreCRO Services
Test the offer, the form and the page before you buy more traffic.
Learn morePay Per Click (PPC) Marketing
Google Search, Display, YouTube and Performance Max managed to a target CPA, not a spend target.
Learn moreSocial Media Marketing
Organic social that builds a recognisable brand and a community your ads can build on.
Learn moreSocial Media Advertising
Meta, TikTok, X and LinkedIn — creative-led buying with in-house production cycles.
Learn moreFAQ
Frequently asked questions
Which platforms do you connect?
Google Ads, GA4, Meta Conversions API, TikTok Events API, X conversion tracking and most CRMs and e-commerce platforms.
Do we need to change our website code?
Usually only a tag manager container and a small server-side endpoint; we handle the setup and QA.
How much does Analytics & Attribution cost?
Pricing depends on your markets, scope and media budget. You get a written plan and a clear quote before any commitment — no retainer conversation until you like the numbers.
How do we get started?
Send us your website, target markets and goals. We reply with a written plan and media forecast, then launch within about two weeks of sign-off.
Ready to scale globally?
Send us the market, the offer and the target CPA. You get a written plan and a media forecast — no retainer conversation until you like the numbers.
- Web
- everblazeltd.com
- Markets
- Global